TERRE HAUTE, Ind. (WTHI) – Emmis Communications announced the company will sell off it’s Terre Haute radio stations, which includes HI-99 WTHI-FM. James Conner has been HI-99’s General Manager for 21 years. He told news 10 Emmis is changing its business model, moving more resources towards larger market stations. This move makes the Terre Haute stations expendable. Conner adds Terre Haute is the smallest market in the Emmis family of stations.
The transaction will close in early 2017. Emmis will gross $5.2 million from the transaction.
Midwest Communications will purchase HI-99, along with the “intellectual property” 105.5 The River, which includes trademarks, the brand and call letters.
DLC Media will purchase the remaining three stations, as well as one Midwest station located in Terre Haute. The sale will increase DLC’s number of stations to 10. Dave Crooks, DLC’s owner, plans to move WWVR to Rockville where WAXI is located. He will them move two stations he’s buying to Brazil. Crooks says expect more sports programming on his stations when the sale becomes final.